Learn To Audit Yourself, Just Do You

I’ve been following @GaryVee for awhile now. Great guy. Lot of energy. A great role model in some respects and not in others. A wonderful “virtual mentor”.

I just watched a video of him talking to a group of students at a USC entrepreneur class. He started of by saying that he believes 100%, with no hedge, that you can’t teach someone to be an entrepreneur.

His best piece of advice…

Audit Who You Are

Don’t fool yourself into thinking you can be something that you can’t. Be you. Just do you. Bet on your strengths. Don’t worry at all about your weaknesses.

He goes on to talk about how he had a huge advantage because he was born in Belarus and was poor growing up in the U.S. He had it rough and he honestly believes most people are just too soft to compete with him. This is an honest truth we all need to accept.

Nothing more important then starting right now. Yesterday is always the best day to start.

True entrepreneurs work 16 hour days. True entrepreneurs go and get it done. True entrepreneurs execute the idea. True entrepreneurs hire out their weaknesses.

At the end of the day you just need to do you. Know yourself. What are your strengths? Ask yourself that every day. Be brutally honest. What are your strengths? Don’t just think about what they are. Write them down. Then stare at the page and ask yourself again. Ask your friends, family, colleagues what your strengths are. Maybe you are missing some strength cause it is so easy for you to do it, but that same strength is hard and doesn’t come naturally to a lot of other people. Maybe you are blind to it. Maybe you wrote something down that you think is a strength but most people would see it as a weakness.

Keep doing that. Think, Write, Get Feedback, Meditate, Repeat.

Don’t underestimate speed. Speed is a huge competitive advantage. Speed goes along with the idea of starting yesterday. Stay ahead of the game.

All that matters is the attention graph. All platforms will be media companies. Be a thought leader. Not a thought follower. Be on top of everything. Out work everyone. Don’t call yourself an expert. Just be the expert.

Your grandmother is on facebook now. What is next. Look at what companies Facebook is buying… Instagram, Snapchat, stay ahead of the game…

Fastest growth on Instagram is 40-50 year old women taking #selfies. No joke.

Keep asking, what is next, and be there…